Company News
Product releases, market launches, integrations, and partnerships—built to amplify brands, engage consumers, drive sales, and measure ROI.
Highlights
The biggest milestones from recent launches, partnerships, and product releases.
- Market Launch
AppyHour Expands to Chicago with Real American Beer
AppyHour is kicking off its Chicago market rollout in partnership with Real American Beer (RAB). The rollout will
- Partnership
AppyHour Lands Multi-Market Partnership with Real American Beer
AppyHour® announces a strategic multi-market partnership with Real American Beer (RAB), the fast growing, “200% American” light lager
- Product Update
Good Boy Vodka’s John Daly Cocktails Pilot Launches Across Tampa Bay Region
AppyHour adds another supplier client to their lineup with Good Boy Vodka’s “John Daly Cocktails” (Iced Tea &
- Product Update
AppyHour Adds VIP Support for Supplier Clients
AppyHour® now supports clients to utilize their Vermont Information Processing (VIP) data reports to power their brand on
- Funding
AppyHour Closes Pre-Seed Investment to Grow Bev-Alc Activation + Data Ecosystem
AppyHour raises investment as the company completes a pre-seed round to accelerate its brand activation and sales-enablement platform
- Company Update
White Claw Joins AppyHour Pilot With Brand Activation Manager v1.1
AppyHour® has added White Claw to its growing roster of brand partners piloting Brand Activation Manager (BAM) v1.1,
- Product Update
AppyHour + Encompass API Powers Smarter, Faster, Context-Rich Activations
AppyHour has launched a live integration with the Encompass Technologies API.The integration expands the Brand Activation Manager’s ability
- Pilot
Heineken Pilots AppyHour Brand Activation Manager v1.0 in Tampa
AppyHour® has launched a live pilot of Brand Activation Manager (BAM) v1.0 with HeinekenUSA in Tampa. This marks
- Company Update
AppyHour Inc is Accepted to Florida’s Top-Ranked Startup Hub
We’re excited to share that AppyHour® has been accepted into Embarc Collective, Tampa’s leading startup hub for high-growth
- Company Update
Unmasking “Minnesota Nice”: Why I Moved My Company HQ to Tampa.
After getting AppyHour® off the ground and establishing the long-term vision for the Company in the Twin Cities,
All Company News
The full timeline of announcements, partnerships, and product releases.