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Brand Activation Manager

Connect your retail footprint to launch precision brand activations and start measuring real market impact.
Get started below.

Fill the information in the form below to start activating your brands on AppyHour®.

Your retail footprint is the foundation of every AppyHour® activation. It determines where campaigns run, who they reach, and how results are measured—down to the account level.

You don’t need perfect data. We’ll validate, enrich, and organize your footprint during setup.

Footprints enable brand teams to:

  • Target high-intent consumers near your retail network

  • Prevent spend outside eligible or priority territories

  • Tie activation directly to market and retailer coverage

  • Deliver transparent, full-market and account-level activation reporting

Before You Get Started

AppyHour® Brand Activation Manager FAQs

For AppyHour® x Encompass API all we need is your Encompass Supplier ID.

For other sources, see our ingestion specs below and use 90-day “did-buy” as your initial retail filter.

No. A partial or priority footprint is enough to get started.

Yes. Footprints can be updated, expanded, or refined at any time.

Most brands are activation-ready within 3-5 business days.

No. Your footprint is used solely to power targeting, activation, and reporting. We never share your data.

We recommend starting with the flagship brands and markets you’re actively activating. We can always add more brands, SKUs, and markets later.

What happens next?

1. Footprint mapping

AppyHour organizes your footprint by market and retail channel type

2. Retail setup

Profiles auto-configured featuring your brand placements

3. Brand Activation Manager Onboarding

We invite you and your team to your AppyHour® dashboard

4. Campaign Setup & Deployment

We help set up and launch your first activation campaigns

Get Started:

We validate and enrich your footprint and onboard you to your dashboard before any anything goes live. No commitment required to upload.

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