Market Launch

AppyHour Takes Over Florida’s 30A Corridor

Real-time happy hours, bar specials, and brand activations now live across Florida’s most dynamic beach markets.
March, 2025
downtown rosemary beach florida during sunset and happy hour

AppyHour has officially launched across Florida’s iconic 30A region, expanding its real-time bar, restaurant, and brand activation platform into one of the most high-traffic, high-intent coastal markets in the Southeast.

The launch includes full coverage across:

Why 30A Matters

30A isn’t just a beach destination—it’s a seasonal demand accelerator. The area sees massive swings in population driven by tourism, events, and weekend traffic, making it a prime environment for supplier-led activations and retailer promotions that need to hit the right consumer, at the right time, near the point of purchase.

What’s Live

With this launch, AppyHour is now powering:

  • Retailer business profiles and promotional feeds
  • Real-time consumer discovery for happy hours, specials, events, and brand placements
  • Market-level data gathering to support smarter activation planning and spend optimization for retail and supplier partners

The Big Picture

This expansion strengthens AppyHour’s Southeast footprint and reinforces its strategy of launching in tourism-dense, behavior-rich markets where real-time data, proximity, and timing materially impact engagement and sales outcomes.

In short: more bars, more consumers, more brands, and more measurable insights.

About AppyHour®

AppyHour® is a brand activation and sales-enablement platform for the beverage-alcohol industry connecting supplier brands, distributors, on-premise and off-premise retailers, and consumers through real-time discovery, proximity-based engagement, and actionable market insights.

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